Out of the box, Gemini sounds like everyone. Polished, generic, that flat press-release voice. This fixes it in one sitting. You answer nine questions about your business and how you talk, Gemini bakes it in, and every chat from then on starts already sounding like you.
About fifteen minutes. No brand guide, no homework.
This is the Gemini walkthrough. If you have not seen the full picture yet, start with the hub, how to make your AI sound like you, where the worksheet and the thinking behind the nine questions live. Already have your answers ready? Stay here.
Ada, my AI assistant, shaped the prompts for this guide. Human-led. AI-leveraged.
What makes Gemini different
Gemini keeps your voice in a field called Saved info, which lives in Settings and works on both free and paid Google accounts. The interview produces one block, you paste it in as a single entry, and Gemini saves it automatically when you click out. One thing to know upfront: Google moves this area around and renames it now and then, so if the labels on your screen do not match word for word, look for the setting that stores standing information about you.
Before you start
Two things. Gemini open in your browser at gemini.google.com, logged in with your Google account. And about fifteen minutes of quiet.
Step 1. Open a new chat
Go to gemini.google.com and log in. Click New chat in the top-left corner.
Step 2. Paste this prompt and hit send
Copy the whole box, paste it into the chat, send it. Gemini starts asking questions.
I want to set up your Saved info so you always sound like me and my business. I do not have anything prepared. Interview me to get what you need. Ask me ONE question at a time and wait for my answer before the next one. Keep each question short and plain. No jargon. If an answer is thin, ask one quick follow-up, then move on. Cover these, in order: 1. My business in one sentence (what I do, for whom) 2. My audience (who I talk to, one or two types) 3. Where I work (my town or region, or whether I work Australia-wide or online) 4. My tone in five words 5. Five things I ALWAYS sound like 6. Five things I NEVER sound like 7. Off limits. Topics or angles I never write about 8. My content pillars (the three or four things I post about) 9. Channel notes (anything per channel, for example LinkedIn longer, Insta shorter) When you have all nine answers, stop interviewing and write me ONE consolidated block I can paste straight into the Saved info field. Use my exact words. Do not soften my voice. Do not paraphrase. Format it with these labelled headings, in this order: ABOUT ME AND MY BUSINESS / MY AUDIENCE / WHERE I WORK / MY TONE / ALWAYS sound like this / NEVER sound like this / OFF LIMITS / MY CONTENT PILLARS / CHANNEL NOTES Put the whole thing in a copy box so I can grab it in one go. After the block, in one line, tell me it is ready to paste into Settings.
Step 3. Answer the questions
Gemini asks one at a time. Answer in your own words, short is fine. If you filled in the worksheet from the hub, read your answers straight across. When you have answered all nine, Gemini writes you one block ready to paste. Leave the chat open.
Step 4. Open Saved info
Click Settings and help in the bottom-left corner, on some layouts it is a gear icon. Click Saved info.
Step 5. Switch it on and paste your block
Make sure the toggle at the top of the Saved info page is ON. Click into the box, or Add, then paste the whole block Gemini wrote you, everything from ABOUT ME AND MY BUSINESS through to the end of CHANNEL NOTES, as one entry.
Step 6. Save
Gemini saves each entry automatically once you click out of the box. Check your block appears in the Saved info list before you close Settings. No Save button to miss here, but do confirm it landed.
Step 7. Test it
Open a new chat and run the test prompt:
It should sound like you, not generic AI.
Before, generic Gemini: “Delighted to share some exciting news! We’re absolutely thrilled to announce a fantastic new partnership...”
After, your Gemini: “Signed a new client this week. Here’s the one thing that got them over the line, and it wasn’t the pitch deck...”
If something does not work
- It asked everything at once. Reply with: ask me one question at a time and wait for my answer. It resets.
- The output sounds nothing like me. Your answers were probably too broad. Make your saved block more specific. Add real words you use and real words you would never use.
- I cannot find Saved info. It may appear as Your saved info under Settings, or under a Personal section. If you are on a Google Workspace account through your business, your admin may need to switch it on. A personal Gmail account will always have it.
- Output is too long or too formal. Add to your block: keep responses short, two paragraphs maximum unless I ask for more, plain Australian English, no corporate jargon.
- It uses words I hate. Add a banned-words line: never use these words, then your list.
Questions people ask
Is personalising Gemini free?
Yes. Saved info works on a personal Google account at no cost. If you are on a Google Workspace account through work, your admin may need to enable it first.
I cannot find Saved info, where is it?
It lives under Settings, sometimes shown as Your saved info, and Google occasionally renames or moves it. Look for the setting that stores standing information about you. On a managed Workspace account, your admin controls whether it is available.
Will this change my old chats?
No. Your Saved info applies to new chats you start. Existing conversations carry on as they were.
Do I need to click Save?
No. Gemini saves each entry automatically when you click out of the box. Just check your block appears in the Saved info list before you close Settings.
Want the bigger picture?
Where does your whole business sit with AI?
Your voice is one tool doing one job well. To see where your whole business sits with AI, take the free AI Readiness check. Eight questions, two minutes, three pillar scores, one thing to do on Monday morning.
Take the free AI Readiness check →Tracy Sheen CSP is the author of AI & U: Reimagine Business and The End of Technophobia, 2021 Business Book of the Year. Human-led. AI-leveraged. The Augmented Workforce.
Ada, my AI assistant, shaped the prompts and structure for this article.